Elevating Fitness Experiences with Eley Fitness

The Most Welcoming Personal Training and Group Class Studio in Derbyshire

Eley Fitness is a Personal Training and Group class studio based in Bakewell, Derbyshire. Ed and the team were expanding to offer an open gym and needed a website overall to reflect the growing business.

Scope:

Web Design, Hosting, SEO, Maintenance

Industry:

Health and Fitness

Location:

Derbyshire

Year:

2022

The Challenge

Eley Fitness already had a self-made website on Wix, but it was outdated and needed to be updated with a new look.

With the business expansion, we needed to create a new modern look that didn’t retain Eley’s core morals of being a friendly place and not just another corporate gym.

Insights

Eley’s logo is black and white, and we carried these primary colours through to the main design. This allowed us to use a top of white space to make critical components, such as calls to action in red, stand out from the page.

To break the page up, we inserted sections of a textured black image that, on desktop moves subtly as you scroll.

For our latest section, we added oother animation effects as when you hover over the box, the hard colour dissolves to reveal a picture of Ed.

Amazing company to work with at producing our website.

They were professional, personable and gave their opinions and ideas but weren't pushy so allowed us to develop the website into exactly what we wanted. Not only that they are affordable, which we have been stung for in the past so their payment approach was simple, easy and worked well for us and our business.

Highly recommend!!

Ed Eley

Owner

The Results

We’ve created a modern minimalist site that maintains Eley’s core values.

We’ve loved working with the team and are now looking forward to our continuing partnership

We're ready to transform your website.

Are you?

Or Call

01773 443302

gym bakewell, eley fitness, web hosting bakewell, seo company bakewell, bakewell gym, eley fitness bakewell

Insights

Eley Fitness required a modern and visually appealing website to showcase their services and attract new clients. The use of white space and strategic placement of calls to action helped to highlight key information and drive conversions.

The incorporation of a textured black image that subtly moves as the user scrolls adds depth and visual interest to the page, breaking up the content and creating a more engaging user experience.

The Results

The new website for Eley Fitness has been well-received, with an increase in inquiries and bookings. The affordable and straightforward payment approach has also been beneficial for the business.

The addition of animation effects, such as the dissolving colour and revealing picture on hover, has further enhanced the visual appeal of the website and made it more interactive for users.